Branding Project Brief: Devicaas Herbals Pvt. Ltd.
Branding Project Brief: Devicaas Herbals Pvt. Ltd.
von Siddharth Sahu @biz_siddharth
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Branding Project Brief: Devicaas Herbals Pvt. Ltd.
Project Overview:
As part of the rebranding initiative for Devicaas Herbals Pvt. Ltd., a skincare and cosmetics brand based in Bhopal, I took on the challenge of transforming their visual identity across both their Amazon store and social media platforms. The goal was to create a cohesive and luxurious brand image that reflects the premium quality of their products.
Scope of Work:
Moodboards:
I started by developing moodboards that captured the essence of the luxury feel we wanted to convey. These moodboards served as the foundation for the overall aesthetic direction of the rebrand.
Logo Redesign:
The brand's logo was redesigned to reflect a more upscale and refined image. The new logo embodies the sophistication and elegance that Devicaas Herbals stands for.
Amazon Store Infographics:
I created a series of infographics for their Amazon store that not only highlighted the product features but also maintained a premium look and feel. These infographics were designed to enhance the customer's shopping experience by providing clear, visually appealing information.
Social Media Carousels and Motion Graphics:
To elevate their social media presence, I crafted engaging carousels and motion graphics. These elements were designed to capture attention and communicate the brand's luxurious essence, ensuring a consistent and appealing visual experience across all platforms.
Outcome:
The rebrand successfully positioned Devicaas Herbals as a high-end, luxurious brand in the skincare and cosmetics market, enhancing their online presence and customer engagement.
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