A Beer (Packaging)

Una Cerveza (Packaging)

Dance wild with a happy handle to feel my glutes
Great idea — Tired of always receiving the same gifts from your suppliers? At Vibranding, we asked ourselves this question: "What can we give our customers that will surprise them and also entertain them this summer?" The answer was: a beer.

A Beer is the name of our beer. A beer refreshes you in the summer. A Beer is a nice gift and (certainly) it's something you wouldn't expect from a collaborator. Twelve points, all the same.

However, we were missing something that wasn't just refreshing but also a fun gift. So we created a set of removable stickers that our customers could use to create labels with crazy, fun sayings. Everyone loves feeling like a graphic designer or art director. So, why not give everyone the opportunity to create their own labels?

Each Una Cerveza label is unique, and to create endless combinations, we created a visual code based on just six colors and one typeface.

The stickers are made of nano-suction cups, a system that makes them completely removable. You can change your phrases whenever you want, decorate other bottles, or fill your mirrors and refrigerator with clever messages.

Acquisition — You might be wondering, “So how can I get One Beer?” It’s simple. Become our client! Send an email to @vibranding . Schedule a meeting with Ana Bel, our account director. Meet with us. Request a quote. Discuss the quote. Approve the quote. Send us a briefing. Wait for the counter-briefing. Meet with us again to discuss the counter-briefing. We’ll present an idea and a strategy. Approve the idea and strategy. Wait for our design. Discuss the design. Request changes. Approve the design. Pay the corresponding invoice. You’re now our client! You can now receive One Beer!

Reuse, recycle — A beer can also be used for other purposes. You can use the helmet as a modern vase for your IKEA-decorated apartment. Stickers are a great alternative to bandages for treating superficial wounds, scrapes, and scratches. And if you break the neck of a bottle, you could use it in… street fights!