Typography · Readme
de THIS is UMAMI @this_is_umami
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‘Read me’ is one of our own creative typographies that we use in some projects where we want to give a more personal touch.
To design it, we were inspired by two worlds that fascinate us and apparently have little to do with each other: on the one hand, the glamour and the geometric splendour of Art Deco. On the other, the rational, analytical structure of Big Data.
From this unusual cocktail emerged a modular and retro-futuristic typography whose letters create words that are read as pictures.
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