Unheimlich

Unheimlich (uncanny) is a reference to Sigmund Freud 's term. Artur Novikov (poet) asked me to make a design to embody his description:
"This book is about poetry, or should be. All the verses in it are surrounded by a black shimmer, a black outline of ominous consonances, or should be. This book is the author's attempt to say goodbye to the leitmotif of the uncanny inside his being by transferring the sound overpressure of this to paper. This book is a demonstration of this transference process: it will be carried out before your eyes."

I undertook to embody the uncanny and surround the negative space with a ragged repetition of the title and idea of the book – Unheimlich. Repetition is necessary to emphasize the essence of the term – a meeting with something has already happened, with something very familiar, which leaves an ominous feeling.

DIMENSIONS:
5 x 8 in.
(12.7 x 20.32 cm)

PRINCIPAL TYPE:
Neue Montreal by PangramPangram Foundry

AWARDS:
TDC Certificate of Typographic Excellence (2022), Peru Design Biennial Winner (2022)