Stockcroc

Stockcroc

Stockcroc is a new trading platform, created to satisfy the many desires of newly- interested traders as well as more seasoned investors.
The platform aims to protect investments, providing a safer way to experience the many thrills and potential rewards associated with the financial markets.

The decisive element of Stockcroc is its vibrant and engaged community, to which members are exclusively invited to join through a private invitation.

The community's exclusivity is represented in the signature by an informal and geometric red bowtie, which sits close and comfortably to a simple, bespoke sans serif typeface.

The platform functionality is straightforward and intuitive to mitigate the risk of human error inherently found in day trading while allowing the everyday investor to grow their capital investment.

To enhance the playful side of the platform, I designed a mascot. Steve is a vivid green, cheerfully debonair crocodile who engages with the traders daily, offering tips and suggestions inside the platform.

In the spirit of the StockCroc brand’s whimsical personality, active investors are rewarded with free NFTs.

For this aspect, I designed an extensive collection of NFTs, named Croc Royale.

Inspired by the 16th and 17th-century Flemish portraits of the noble and wealthy bourgeoisie, each NFT features an ornate frame, which houses a unique portrait of the Croc Royale member.