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    The FedEx logo: the hidden message you probably hadn't noticed
    Latest blog post

    The FedEx logo: the hidden message you probably hadn't noticed

    A brilliant lesson in graphic design with meaning and precision. Looking at the FedEx logo, it may appear, at first glance, to be a clean, modern typographic design. However, this logo holds a visual secret that many overlook: a hidden arrow between the "E" and the "x". This subtle detail is considered one of the most ingenious examples of negative space design, and makes it an essential reference for anyone interested in logo design.

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Manual de marca

by Camila Henríquez @czarabasti

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Manual de marca  0
Manual de marca  1
Manual de marca  2
Manual de marca  3
Manual de marca  4
Manual de marca  5
Manual de marca  6

Puedes ver el trabajo completo en:
https://issuu.com/camilahenriquez8/docs/manual_de_marca_camila_henr__quez

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A project by
Camila Henríquez czarabasti
Joined December 2017
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  • Manual de marca
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