nhebra. Branding
nhebra. Branding
by MODIK @modik
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(Automatically translated from Spanish)
The nhebra brand, submitted to the competition for "Valencia Crea 2010," develops the basic concepts of a Corporate Identity. The interesting aspect of this project was the development of the packaging to create a series of products that demonstrated a renewal and contrast with those commonly found in this market, decontextualizing the function of each of the elements that make up the range (threads, yarn, needles, thimbles, buttons, zippers, safety pins, etc.).
La Marca nhebra, presentada a concurso para “Valencia Crea 2010”, desarrolla los conceptos básicos de una Identidad Corporativa. Lo interesante de este proyecto fue el desarrollo del Packaging para crear una serie de productos que mostraran una renovación y contraste con los que se pueden encontrar habitualmente en este mercado, descontextualizando la función de cada uno de los elementos que componen la gama ( hilos, lanas, agujas, dedales, botones, cremalleras, imperdibles, etc...).
Nhebra brand, presented in the competition for Modik to “Valencia Crea 2010″, develops the basics concepts of a corporate identity.
The interesting thing about this project was the development of Packaging to create a serie of products to show the renovation and contrast you can usually find in this market, decontextualizing function of each of the elements of the range such as thread, wool, needles, thimbles, buttons, zippers, safety pins, which are treated as chop sticks, cactus, spaghetti, musical notes, paint rollers…


















23 comments
I like it!
Hey, thanks guys. We keep adding more projects for the web. Greetings.
I worked a lot with a wool brand and the solutions you gave to the packaging elements seem very good! Congratulations.
Zetaroble : The truth is that it is very fun to decontextualize objects and uses. We had a great time doing it. Being a contest project you can "play" with this kind of thing. If it was a commission, I wish the clients would be left.
Great!
I gustaaaaaaaa !!!!!!! Complicated area .... excellent work !!!!
I love your jobs. Good portfolio!
Hehe, Paulis, the truth is that we wanted to find a somewhat swampy terrain, to be able to leave it with some fresh idea. It is a good creative exercise.
I like this project, very good idea for the thread! hehe
Very good!!!
It is a real pass! I like it !!
Brutal! I love it : )
Thanks Abisal, LUPE, ainos! and happy new year to all. Hopefully this year will be one of great projects.
WOW!!!
It was perfect for you. 100% successful
Very clever: D
It was one of our first projects and we remember it fondly.
Thank you all.
cool and fun ...
I love!!!
He's pretty handsome!!
Thank you all!
cool!!!!!
Thanks PupaPop. This was one of the first of the study. We have special affection for him. ; p
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