Visually Speaking – Logo Project

When designing logos, it is obvious to combine familiar characters (such as letters or numbers) and symbols. Designed figurative marks should be visually simple and understandable despite a unique aesthetic.

This exemplary symbol design exercise aims to hit the sweet spot between symbolism and minimalism. Each title is a compound word or phrase. Ideally, the fictitious brand names should communicate without a word mark. The full brand names can be viewed by scrolling.

Can you guess the names?