Eatruscan

CBD and Hemp products are getting more and more popular, but do you know how it exactly affects your body?

Eatruscan, specialised in CBD food product, came at us with this lovely brief and a quick production plan.
We came up with something friendly and simple animation for one of the very first CBD video around!
In this explainer video we came with different visual solutions to represent the relation between CBD and a serie of positi and how people dealt with it from the beginning of civilization.

The challenge was to represent complex and tecnical facts in an appealing and easy-to-catch way so that simple illustrations and meaningful animation could help concepts passing through.