# Guided Course: Style and Creativity in Window Display Design | Domestika

> A course by JoAnn Tan · Craft · Beginner
> 13 lessons (2h 2m) · 100% of the 1 student ratings are positive

Discover the art of window display design and immerse yourself in a world where creativity and strategy come together to tell unique visual stories. Start by identifying the key product to showcase and craft a visual narrative that captures attention. Explore conceptual development, customer presentation, and production planning as you learn to create sculptural three-dimensional elements that bring your window display to life.

 Explore innovative construction techniques, from basic structures like boxes and platforms to expressive sculptural forms that support the story. Use diverse materials like paper, cardboard, and fabrics, paint them with bold or minimalist palettes, and assemble everything into a final installation that captures the attention of passersby. This comprehensive experience, from concept to completion, will allow you to create impactful displays that blend style, storytelling, and a theatrical touch, reflecting your creativity and strategic thinking.

## Who is this online course for?

Creatives passionate about visual design, visual merchandisers, and art or design students looking to expand their skills with innovative visual storytelling and window display techniques will find this course an invaluable resource for enhancing their professional skills.

## What is this course's project?

Participants will create a complete showcase display that tells a story around a chosen product. From product identity to production planning, they will construct sculptural elements and assemble an installation that captures attention and draws the eye to the central product.

## Requirements and materials

In-depth knowledge isn't necessary, but a passion for visual design and an open mind to creativity are helpful. Basic materials like paper, cardboard, fabric, and paint are needed to build sculptural elements and tell visual stories.

## Content

### Style and creativity on display

Hello, welcome, and thank you for choosing this Domestika course!

 Step behind the glass and let yourself be guided on a journey where design becomes a visual story. From the initial idea to the production plan, from the construction of the elements to the final assembly, you'll discover how to create surprising scenarios that transform the ordinary into the extraordinary. With each step, you'll learn to intertwine creativity, psychology, and emotion to create window displays that capture the eye and remain etched in the memory.

## Audio and subtitles

**Audio:** Italian, German, English, Spanish, Spanish (Latam), French, id, Dutch, Polish, Portuguese, ro, Turkish

**Subtitles:** Spanish, English, Portuguese, German, French, Italian, Polish, Dutch, Turkish, ro, id

[Guided Course: Style and Creativity in Window Display Design](https://www.domestika.org/en/courses/5944-guided-course-style-and-creativity-in-window-display-design)