Becoming a YouTuber: Make Engaging Videos for Social Media
A course by Katie Steckly, Creadora de contenido para YouTube

Learn how to plan, film, and edit captivating video content that connects with your audience and helps your channel grow
Creative storytelling, self-expression, and community building make for engaging video content that stands out on YouTube. This is something that Katie Steckly is experienced in as a content creator and the founder of the boutique social media marketing agency, Creatorly Media. She has grown a following of over 100,000 subscribers on the platform and collaborated with brands like Later, Epidemic Sound, and Storyblocks.
In this online course, Katie teaches you her tried-and-tested method for creating meaningful content and building a YouTube channel. Learn to plan, film, and edit impactful videos that tell a story and capture your audience’s attention on social media. Discover a knockout strategy for getting noticed online!
What will you learn in this online course?
16 lessons & 12 downloads
What's included in this course?
Begin the course by getting to know YouTube content creator Katie Steckly. Discover the creative career that led her from making videos in high school to starting her own agency, along with the influences that inspire her.
Dive into the benefits of YouTube as a platform before exploring its algorithm and metrics. Then learn how to plan an impactful video from scratch and explore the equipment needed to create it.
Time to film your video, organize the footage, and gather your assets. Next, edit and export your project, and make eye-catching thumbnails designed to attract clicks using Photoshop.
See how to upload your finished video and analyze metrics for future growth. To wrap up the course, Katie shares her advice for succeeding as a content creator.
- 98% positive reviews (129)
- 9,628 students
- 16 lessons (2h 26m)
- 12 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: English, Spanish (Latam), French, Indonesian, Italian, Portuguese, Romanian, Turkish
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
What is this course's project?
Plan, produce, and edit a video with viral potential to connect with your target audience.

Projects by course students
Who is this online course for?
This course is for anyone interested in turning their passions into captivating videos for social media.
Requirements and materials
Some familiarity with YouTube and basic editing skills are recommended.
In terms of materials, you will need a camera, video editing software, a YouTube account, and a notebook.

Reviews

Katie Steckly
A course by Katie Steckly
Katie Steckly is a Canadian YouTube content creator and the owner of the social media agency, Creatorly Media. She first started her own YouTube channel during high school for fun and, after graduating with a degree in English communications, began usi...
Content
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U1
Introduction
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About Me
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Influences
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U2
Setting Yourself up for Success
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Why You Should Start Creating Content for YouTube
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How the YouTube Algorithm Works
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How to Plan Your Viral YouTube Video 1
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How to Plan Your Viral YouTube Video 2
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Gathering Your Gear
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U3
Creating a YouTube Video
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Filming the Video 1
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Filming the Video 2
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Organizing Footage and Gathering Assets
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Editing the Video 1
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Editing the Video 2
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Exporting the Video
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U4
Posting the Video and Growing Your Audience
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Uploading the Video to YouTube
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Watching the Video Grow
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YouTube Is a Long-Term Game
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FP
Final project
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Becoming a YouTuber: Make Engaging Videos for Social Media
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Yes, this course is designed for beginners and requires no prior experience with YouTube or video production. It guides you step-by-step through planning, filming, editing, and optimizing videos for YouTube.
You only need a smartphone or basic camera, a microphone, and a computer for editing. The course covers both entry-level and more advanced gear, so you can upgrade as you progress.
You’ll learn creative storytelling, video planning, filming, editing, thumbnail design, YouTube SEO, channel analytics, and strategies for growing and monetizing a YouTube channel.
Yes, the course includes step-by-step tutorials on designing eye-catching YouTube thumbnails using Photoshop and other tools to improve click-through rates.
The course explains how the YouTube algorithm works, how to optimize your videos for search and recommendations, and how to analyze metrics for better channel growth.
Yes, you’ll master editing workflows, pacing, B-roll integration, sound design, and exporting settings tailored for YouTube videos.
Absolutely. You’ll learn how to brainstorm topics, outline scripts, create video hooks, and structure your content for maximum engagement.

voy a valorar el curso con un 10 de 10 , muchas dudas que tenia , fueron resueltas en cada fase del curso ,GRACIAS
I really enjoyed the course; it’s already helped me change the way I think about some things. I loved the way it was explained – I’ll definitely be watching a few more videos by the creator!
eski.
Execelente curso. Ótima didática!
l'insegnante è bravissima, il corso è fatto molto bene, ti segue passo dopo passo e ti da un sacco di consigli che puoi applicare all'argomento del tuo canale. va bene sia per chi parte da zero che per chi vuole fare una revisione dei proprio canale e migliorarlo. Lo consiglio moltissimo a tutti!