Personal Branding Strategy for Social Media
A course by Dot Lung , Social Media Expert
Create a goal-driven strategy for social media to get liked, followed, and shared by your ideal clients
- Best seller
- 98% positive reviews (525)
- 16859 students
- Audio: English
- English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
Create a goal-driven strategy for social media to get liked, followed, and shared by your ideal clients
Social media has quickly become the pinnacle of communication and has transformed the way we interact with our favorite brands. It is the go-to platform for successful businesses and entrepreneurs. Dot Lung, a seasoned social media strategist, teaches how to create a powerful online presence and communicate effectively with potential clients.
Following the wide success of her first Domestika course Instagram Strategy for Business Growth, Dot is here to teach you how to give your personal brand a unique and compelling voice to convert fans into trusted customers. Discover the best ways to strategize content to amplify your audience and build a community around your brand that is far-reaching and engaging.
What will you learn in this online course?
17 lessons & 12 downloads
- 98% positive reviews (525)
- 16859 students
- 17 lessons (1h 43m)
- 12 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
Create an effective social media strategy to generate sales and plan 30 days of content for your brand.
Projects by course students
Who is this online course for?
This course is for freelancers, small business owners, entrepreneurs, consultants, and coaches.
Requirements and materials
All you need is a smartphone and the dedication to learn.
Reviews
Dot Lung is a Los Angeles native that has travelled the world working on different social media campaigns. Her career began in 2011 when she took on the role of Social Media Manager for OFFF Festival in Barcelona. During her time there, she built a strong online following that led her to work with industry giants such as Facebook, Wix, Motionographer, and more.
Dot is short for Dorothy, and Lung is Mandarin for dragons. Taking on the moniker of Mother of Dragons, she has helped her clients build social media empires. She has been featured in Vanity Fair Italy and spoke at Digital Design Days in Geneva’s University of Art and Design.
Content
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U1
Introduction
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About Me
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Influences
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What Will We Do in This Course?
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U2
Foundations
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The Rules of the Game: Mindset, the Dragon’s Formula and the Funnel
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Choosing the Channels That Matter
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Identify Your Purpose
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Identify Your Ideal Client / Target Audience
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The Brand Strategy - Design & Aesthetics
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U3
Content, Content, Content
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Brand and Content Pillars
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Viral Content
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Educational Content: Position Yourself as an Authority
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Storytelling Content
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Sales Content: Your Social Proof
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Batching Your Content Planning Out 1 Month in 1 Day
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U4
Convert
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Word of Mouth and Outreach
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Strategies to Convert
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Community Management
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FP
Final project
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Personal Branding Strategy for Social Media
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
jessica.berti.grafica
Molto brava! Spunti interessanti!
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luisdanielparedes777
Se acomoda perfectamente a personas que estan en el rubro del contenido, 100% recomendado .
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eva_harutyunyan
I love this course: it helps me make a right strategy for own business. Thanks a lot!
thelawrodriguez
Excelente curso, directo y con información muy valiosa que brinda un norte a la hora de comenzar una estrategia para tu marca personal.
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ilariab
Amazing course, simply right on point.