Introduction to E-Mail Marketing With Mailchimp
Landing pages
A course by Néstor Tejero Bermejo , Strategy and Marketing Consultant
Joined March 2011
Learn to create and manage email marketing campaigns and design a strategic plan
- Best seller Spanish with subtitles in English
- 96% positive reviews (526)
- 14848 students
About the video: Landing pages
Overview
“The e-mail marketing does not end when a campaign is sent, but it begins, since it is at that moment when the path that the subscriber must travel from his mail to the desired conversion with the sending is activated. Therefore, much care should be taken where the recipients are taken. The keys to landing pages that maximize the conversions of the public of our campaigns will be explained.”
In this video lesson Néstor Tejero Bermejo addresses the topic: Landing pages, which is part of the Domestika online course: Introduction to E-Mail Marketing With Mailchimp. Learn to create and manage email marketing campaigns and design a strategic plan.
Partial transcription of the video
“Landing pages Sending an email marketing campaign does not end when we hit the submit button. Actually, it starts. Start a path by which we guide the recipients To our website. And there they will have to do some action that generates business. That is what we are going to see now, the landing pages. Landing pages are pages of our website, our online store, where subscribers are going to arrive, After clicking on some of the links in the campaign we send them. Why are these landing pages important? Because in the end it is the place where these subscribers are going to reach and where are t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to E-Mail Marketing With Mailchimp
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Category
Marketing & Business -
Software
Mailchimp -
Areas
Advertising, Digital Marketing, E-commerce, Marketing
A course by Néstor Tejero Bermejo
Néstor Tejero is a strategy and marketing consultant, entrepreneur, and the CEO of Agencia Reinicia. He describes his experience as "10 years of creating and developing companies, (including failed ones) and advising others with what I have learned."
Néstor spent the beginning of his career becoming an expert in email marketing until he started his first business.
Although he has used most of the tools on the market, Mailchimp is undoubtedly his favorite, and he has given talks, workshops, and courses on it. He also shares his knowledge as a consultant for companies of all sizes and industries such as ONCE, Bkool, Ayuda en Acción, Loewe, Perfumes Loewe, and Famosa, helping them define their email marketing strategies and leverage this platform for maximum performance.
- 96% positive reviews (526)
- 14848 students
- 26 lessons (4h 24m)
- 40 additional resources (21 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish, English, Portuguese, German, French, Italian, Polish, Dutch
- Level: Beginner
- Unlimited access forever
- Updated on 01/20/2020