The great design even extends to the cigarettes itself. Davidoff ID the designings on the cigarette looks great. Dark coloured tobacco . First drag, very smooth flavour really easy going down every even burn from the start. Great flavour for a 10 tar 0.8 nic and 10 carbon m im surprised at how smooth it is to smoke. Real full body to it , half way down getting a nice nicotine hit ive already had a few of these and to me this is a perfect cigarette nice burn time smooth smoke good nicotine hit. Its hard for me to describe flavours as some times its better to try them for yourself but its really good, different to other cigs it does stand out , but in a good way. Toward the end it does become a little harsher but is still a smooth smoke. Flavour stays consistent.Worth getting if you can get them where they are stocked.